Oakley Omatter

Environmental campaign awareness assets in collaboration with online marketing

Oakley Travis Rice

Bringing brand awareness back to Raw and Rugged

Oakley JP Walker

Binding the Brand to the Athletes through Creative expression

Oakley Omatter Campaign

Transitional Omatter Brand Awareness Marketing Campaign

101 Distribution Print Assets

Print Marketing Assets

Exit Interview

Theatrical Box/Poster Art

Sorority Asylum

Theatrical Box/Poster Art

The Gun Fighter

Theatrical Box/Poster Art

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Oakley Omatter Campaign

Oakley Omatter brand transition campaign aimed at creative a buffer in branding transition from current brand identity to a more core and rugged experience wrapped up in Omatter. Using a more logistical approach to the topography used, a layered "Nuts and Bolts" representation emerged.